Step into a client’s shoes.

The fastest way to feel what this product does is to be on the receiving end of it. We’ve written three fictional clients you can stand in for. Each is a different kind of person a coach might already work with. Pick the one closest to someone in your real practice.

Choose a client

• S

  Sarah, 34

  Marketing manager · Bristol

  The Overthinker

  Her boss sent another one-word email, and she has spent the evening replaying what it might mean.

  Sarah's challenge

  She treats uncertainty like an emergency and keeps trying to think her way to certainty.

  Sarah's goal

  Stop ruminating about work decisions after 6pm

  What they are trying

  When I notice the spiral, I do the reset instead of replaying it

  Start as Sarah
• M

  Marcus, 41

  Founder, sold his last company · London

  The Achiever

  He closed a £400k deal this week, felt good for minutes, then immediately focused on what was still missing.

  Marcus's challenge

  He equates slowing down with losing momentum, so achievement never feels like enough.

  Marcus's goal

  Sit with a win for more than five minutes before chasing the next thing

  What they are trying

  When a win lands, I send the voice note before I plan the next move

  Start as Marcus
• J

  Jess, 29

  NHS nurse, training for a half marathon · Manchester

  The Avoider

  She missed two of last week’s three runs and skipped again after bargaining with herself when the alarm went off.

  Jess's challenge

  She waits to feel motivated, then turns every run into a fresh negotiation.

  Jess's goal

  Run three times a week without negotiating with herself every time

  What they are trying

  Shoes on within 10 minutes of the alarm. No negotiation

  Start as Jess